Get the latest IGNOU MBA in Marketing project topics 

Globalization had increased consumer needs and demands. To understand the taste of consumers, corporate companies appoint Marketing Managers who perform a survey on the various consumer's demands. As this field of marketing is expanding day by day, there is always a high demand for Marketing managers in the marketing sector.

Due to the immense job opportunity in the marketing sector, most students choose MBA in marketing as a career option. But to complete this program is not an easy task. Students have to prove themselves through various projects on marketing. They have to showcase their potential by completing IGNOU MBA Marketing project topics. So, they have to select MBA marketing project topics so that they could showcase their learning experience and potential.

We often experience students struggling to choose IGNOU MBA marketing project topics. As these MBA marketing project topics can be numerous and they have to select the right MBA Marketing topic for them. Students often pick an MBA marketing topic without doing research on it or without analyzing the market current demands and needs. They also select the most common MBA marketing topics which do not put many impressions on the professors and recruiters.

For a student, projects are an important part of their academic career. Their projects can help them to show their potential and also help them to get a better job. So, selecting an MBA marketing project topic is very challenging for them. Wrong MBA marketing project topics cannot add much exposure to their potential. 

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List of MBA Marketing project topics                                                                            

•        “An Empirical Study of American Express Charge Cards and Credit Cards.”

•         4P’S of Marketing a Study in Relation to Narayana Overseas (MBA Marketing)

•         A Comprehensive Study Of Marketing Communication Effect On The Consumers

•         A Critical Analysis Of Promotional Tools Of Tractors A Case Study of Sonalika

•         Advertising Strategy and Effectiveness Of Reliance Communication

•         Advertising Strategy and Effectiveness towards company

•         After Sale Services of Automobile Industry (MBA Marketing Project)

•         An Analytical Study Of The Branding Exercise At Nestle India

•         An Analytical Study of the Buying Behavior in the Men’s Apparel Segment

•         an Analytical Study On Consumer Behavior For Cadbury’s Dairy Milk In Ncr Delhi

•         An Emperical Study To Enhance The Market Share Of Airtel In Dehradun

•         Analyse of Entire Sales and Marketing Strategy of Placio (MBA Marketing)

•         Analyse The Consumer Behaviour Of Product – Karbonn Mobiles

•         Analysis Of Marketing Strategies Adopted By National Fuel Corporation

•         Analysis of Sales Promotion & Advertising Strategy

•         Analysis Of Sales Promotion & Advertising Strategy

•         Analysis Of Sales Promotion & Advertising Strategy

•         Analysis Of Stone Crushing Industry With Reference To Tarai Stone Crusher

•         Analysis on Product Segmentation in Kyocera Document Solutions

•         BHARTI TELECOM Beetel Marketing Research Of Bharti Telecom1.

•         Bhel A Study On Marketing Environment Related To Bhel Thermal Sets.

•         Bhel Marketing Strategy Of Thesis

•         Big Bazaar Customer Satisfaction Apparels In Big Bazaar

•         Big Bazaar Industrial Research Big Bazaar And Subhiksha

•         Biscuit Industry Brand Awareness And Consumer Perception Of Biscuit Industry

•         Blog Marketing – A Consumer Perspective THESIS.

•         Blue Star  Ltd An Analaysis Of Marketing Strategy Of Blue Star  Ltd.

•         BPO E-Enabled Services In India The BPO Industry.

•         BPO Industry Business Process Outsourcing (India).

•         BPO Market Segment Research For Passenger Vehicles In BPO Industry.

•         Brand Analysis In Telecom Industry.

•         Brand Awareness of Religare tn the Indian Market.

•         Brand Differentiation Strategies Adopted By IBM India (MBA Marketing)

•         Brand Equity How Merchandising Helps In Building

•         Brand Equity of Woodland an Evaluation

•         Brand Equity Or Retailer Equity

•         Brand extension of automobile in Indian market

•         Brand Loyalty Measurement In Kids Wear.

•         Brand Positioning & Differentiation Strategy Of Volkswagen In India

•         Brand Positioning Customers Are Fools Brand Positioning In Fmcg Sector

•         Brand Positioning- In Soft Drink Industry (MBA Marketing)

•         Brand Preference And Buying A Study On Behaviour For Compact.

•         Brand Revival Of Flying Machine Market Research.

•         Brand Strategies Of Maruti Suzuki.

•         Brand Strategy Of Reputed Companies.

•         Branding & Promotion Strategy Of See-Saw Media Pvt Ltd

•         Branding Strategies of Sony Ericsson.

•         Britannia Milk Marketing Strategies Of Britannia Milk Products

•         Brokerage Industry Competitors Analysis In Brokerage Industry(MBA Marketing)

•         Budget Hotels Branding As A Marketing Tool For Budget Hotels (MBA Marketing)

•         Bunker Market In India And Its Global Perspective Of Iocl

•         Business Communication Effectiveness

•         Business Model Of Bahwan Cybertek (MBA Marketing)

•         Business Model Of Solution Digit as In Indian Market

•         Business World-Marketing Strategy Final

•         Child Labour A Study Of Child Labour In Embroidery Work (MBA Marketing)

•         Cleave Global E – Services Ltd., Noida (MBA Marketing)

•         Cng & Petroleum Vehicles Running On Dual Fuel Technology (Cng & Petroleum)

•         Coca_Cola Consumer Behaviour A Study In Relation To Cola Drinks

•         Colgate Palmolive Ltd” Marketing Strategies

•         Communication and Distribution Strategy of LG Electronics India Ltd

•         Comparative Analysis Of Trade India With India Mart

•         Comparative Market Survey On Blackberry & Iphone.

•         Comparison between Different Online Shopping Portals (MBA Marketing)

•         Comparison Of Small Segment Cars (Maruti & Hyundai)

•         Compartive Analysis Of J.K. Tyre In And Around Delhi For (Market Research)

•         Competition Analysis Between Redbull And Monster Energy Drink

•         Competitive Analysis of Celebrity Endorsement In FMCG Sector (MBA Marketing)

•         Competitive Analysis on Canon

•         Competitive Strategies for Product Development (Emami) (MBA Marketing)

•         Competitiveness and Technology a Study of Automobile Sector in India

•         Compliance And Sales Training In Metlife India Insurance Co. Ltd

•         Consumer Awareness And Attitude Towards The Recycled Packaging

•         Consumer Awareness Of Zero – B In Home Water Purifier Segment.

•         Consumer Awareness towards Ruby Tuesday (MBA Marketing)

•         Consumer Behavior before and after buying the product (Hitachi Air Conditioners)

•         Consumer Behavior Of Rural Customers In Regard To Aircel Thesis.

•         Consumer Behaviour A Study In Relation To Cola Drinks Thesis – 130 P.

•         Consumer Behaviour A Study In Relation To Cola Drinks(MBA Marketing)

•         Consumer Behaviour In General  Insurance Sector

•         Consumer Behaviour Of Rural Consumers In Regard To Toiletries

•         Consumer Behaviour Of Rural Consumers In Regard To Toiletries 79p.

•         Consumer Behaviour Preference While Purchasing Mid Size Cars

•         Consumer Buying Behavior In Airtel And Vodafone (MBA Marketing)

•         Consumer Buying Behavior Reebok Shoes (MBA Marketing)

•         Consumer Buying Behavior Towards Organised Fmcg Retail Outlets In Ludhiana

•         Consumer Buying Behaviour For Ready To Eat Food Items (Itc & Mtr) 71p

•         Consumer Electronics Industry India(MBA Marketing)

•         Consumer Perception For Entry – Level Motorcycles Yamaha (MBA Marketing)

•         Consumer Perceptions Related To Retail Banking Products in Delhi Region

•         Consumer Preference toward United Colors of Benetton & Levi Strauss

•         Consumer Prefers Why Consumer Prefers To Have Tea Packaged In

•         Consumer Satisfaction In Mahindra Two Wheelers.

•         Consumer Taste and Preference Devyani Food Industries Ltd

•         Consumer’s Attitude towards Global Brands Thesis (MBA Marketing)

•         Consumer’s Preference For A Brand Of AIR-Conditioner For LG Electronics India

•         Consumerism In India In 21st Century An Evaluative Study Dissertation Thesis

•         Consumers Preference in Choosing Luxury Cars In India

•         Corporate Governance and Its Significance To Shareholders

•         Corporate Social Responsibility And Financial Performance

•         Cost Optimization Drive At Airtel (MBA Marketing)

•         Courier Industry In India Distribution Strategy In Courier Industry In India

•         Coventry Coil-O-Matic Marketing Strategy Of Coventry Coil-O-Matic

•         Cream Fairness Marketing Research (MBA Marketing)

•         CRM Effectiveness at Airtel (MBA Marketing)

•         Customer Relationship Management (CRM) In ICICI Prudential

•         Customer Satisfaction in Airtel (MBA Marketing)

•         Customer Satisfaction Of Eicher Motors Limited Lcv’s & Hcv’s Gallup India

•         Customer Satisfaction Study – Toyota

•         Customer Satisfaction towards Tata Nano(MBA Marketing)

•         Customer Satisfaction-Nepal Investment Bank Ltd Final

•         Customer Satisfaction-Nepal Investment Bank Ltd.

•         Customers ‘and Retailers ‘satisfaction With Respect To Britannia Little Hearts Crm

•         Dabur Marketing Mix final. (MBA Marketing)

•         Dabur Marketing Strategy Of Dabur Vatika Hair Oil & Dabur Chyawanprash

•         Decision Making Process Of A Consumer For Buying Home

•         Delhi International Airport City Side Management of Delhi

•         Demand Drivers in Lighting Industry In India (MBA Marketing)

•         Derivatives-Commodity Derivatives Market In India Digital Marketing.

•         Direct Marketing A Case Of Tupperware

•         Direct Marketing Strategy For HDFC Standard Life Insurance

•         Dove Pricing Strategies of Dove(MBA Marketing)

•         DTH Marketing and Modern Electronics (MBA Marketing)

•         Earth Environmentally Appropriate Recycle Technology for Humanity CRM

•         Easy Bill Marketing & Retailing Strategies of Easy Bill

•         Economic Volatility In Indian Airlines Industry

•         Efficient Market Hypothesis Investment Analysis

•         Entry Strategy Of A New Wine Company In Indian Market

•         ERP Implementation in Mnc’s

•         ERP In Small Business Organizations(MBA Marketing)

•         ERP Market Mapping Of ERP in Delhi and Ncr

•         ERP Successful Implementation of the ERP Sector in India Thesis 126p

•         Escorts Tractor Marketing Strategy of Escorts Motors. (MBA Marketing)

•         Event Management Promotional Activity and Awareness Campaign

•         Event Marketing Through Facebook In District Of Rohtas, Bihar

•         Evolution Of Modern Retail In India (MBA Marketing)

•         Excellence In Marketing  Application – Success Of Hospitality Sector

•         Existence And Strengthening Of Distribution Network of Kohler In India.

•         Export Potential -Gurgaon Export House.

•         Export Potential In Textile Industry Bing 89 Page New.Rtf

•         Export Potential In Textile Industry-Tshirt Ind.Rtf

•         Export Potential Textile Industry in -Gurgaon Export House.

•         Factors Influence The Selection Of A Distribution Channel.

•         Fair & Lovely Marketing Strategy Of Fair & Lovely.

•         Fast Food Industry In India. (MBA Marketing)

•         Fast Food Quality Dimensions In The Fast Food Sector In India

•         Fast food scenario-Mcdonals, Wimpsy, Narula1

•         Feasibility Study For The Launch Of A Kidswear Brand In Delhi.

•         Feedback BRAND PERCEPTION For Feedback Ventures Pvt. Ltd.

•         Fena and Its Competitors(MBA Marketing)

•         Future Of Low Cost Airlines (Lcc ) 70p.

•         Future of Mobile Advertising

•         Future of Shopping Mall In Agra.

•         Future Prospects Of Indian Aviation Industry.

•         Garment Export Potential Of Readymade Garment (Jackets And Blazers) To U.S.A.

•         Garment Industry Indian Exports On Cloth Garment Industry. (MBA Marketing)

•         Garment Industry Of International Trading Inc.

•         Growth Of Call Centre Industry & Its Future. (MBA Marketing)

•         Growth Prospects for Hindware. (MBA Marketing)

•         Handicraft Indian Handicrafts A Gate Way To Global Markets.

•         Handicraft Industry In India Fashion Of Pearl Academy. (MBA Marketing)

•         Handicraft Interim Report -Company New (Marketing).

•         Handicrafts Exports Indian Handicrafts Exports.

•         Handling The Client Servicing Part For Nokia, The Brand. (MBA Marketing)

•         HCL Info System Marketing Strategy(MBA Marketing)

•         Health Insurance-It’s Potential And Distribution Avenues In India

•         Hero Honda Marketing Strategy of Hero Honda Final

•         Hero Honda-Original Riding the Ups And Downs

•         Impact Of Marketing On Auto-Ancillary SME’s In Delhi

•         Impact Of Media And Advertisement In The Consumer Buying

•         Leadership in the age of Digitalization

•         Market Research For Launch Of Me Kong Bowl In Hyderabad  (MBA Marketing)

•         Market Tapping Process and Customer dealing at GS Global

•         Marketing Strategies in Paytm and Google Pay

•         Marketing Strategy of ACC Limited

•         Marketing Strategy of ACC Limited (MBA Marketing)

•         Marketing Strategy Of Berger Paints

•         MBA Marketing Project on  E- Retailing In India

•         MBA Marketing Project on  Effectiveness of CRM

•         MBA Marketing Project on Bokaro Steel Plan Marketing & Job Satisfaction In.

•         MBA Marketing Project on Brand Presentation (Bagpiper)

•         MBA Marketing Project on Consumer Perception Towards Electric Cars

•         MBA Marketing Project on Emerging Trends Of E Rickshaw In Semi Urban Areas

•         MBA Marketing Project on Marketing Plan To Export Ayurvedic Medicines

•         MBA Marketing Project on Marketing Strategies of Airtel

•         MBA Marketing Project on Marketing Strategies Of Mudra Max

•         Online Branding–Effectiveness and Future Trends

•         Online Services Viz-a-viz Customer Awareness and Satisfaction in J&K Bank

•         Perception And Attitude On Digital Payment Among Urban Customers

•         Potential Of Direct Marketing Strategy On Indian Customers Of Citibank Thesis.

•         Potential Of Export Market In India (Basmati Rice)

•         Potential Of Hollywood Films In India Synopsis Iipm.

•         Power Cables Marketing Thesis 87p.

•         Power Tools Industry In India 64p.

•         Price War In The Telecom Sector In India Dissertation 158p.

•         Problem Of Distribution Network For Kotak Life Insurance.

•         Problems In Online Market Research In India.

•         Product Innovation Strategies In Mutual Funds Industry. (MBA Marketing)

•         Product Life Cycle & Consumer Behavior Towards Black Berry Phones In India.

•         Product Promotion & Customer Behaviour For Hcl Laptops.

•         Project Report On Two Wheeler After Sale Service In Semi Urban Area

•         Promotional Activities For Fortis Health World And.

•         Promotional Effectiveness Of Major Companies In The FMCG Sector.

•         PSU Bank Improving Customer Service In Psu Banks In Delhi.

•         Public Attitude towards Advertising In Northern India.

•         Punjab National Bank, Banking Industry In India.

•         Quality Assurance And Customer Satisfaction In Maxim Tours Pvt Ltd.

•         Real Estate Commercial Industry under Real Estate Sector.

•         Real Fruti Jouice Advertisement & Sales Promotion Real Fruit Juice

•         Rebranding Strategies of Videocon. (MBA Marketing)

•         Recent B2B Healthcare Marketing Trends

•         Red Fm Perception and Position Of Red Fm Among Listeners 76p.

•         Reliance Customer Satisfaction In Reliance Infocomm (CRM).

•         Reliance Fresh Customer’s Satisfaction & Perception towards Reliance Fresh.

•         Reliance Money Effect Of Reliance Money On Stock Market In India.

•         Restaurant In Vashi. (MBA Marketing)

•         Retail Banking In The Indian Market.

•         Retail In Detail.

•         Rewards And Recognition At Synovate

•         Robust Growth In The Usage Of Plastic Money.

•         Role Impact & Effect Of FMCG Sector On Stock Market.

•         Role Of Branding In Industrial Sewing Machine Category – Shomex.

•         Sales & Marketing Of Nci Limited In Terms Of Structured Cables.

•         Sales Management Strategies In The Pharmaceutical Industry.

•         Sales Strategies Of Hero Motor Corp Limited. (MBA Marketing)

•         Salt A Growth Plan For Annapurna Salt

•         Scope of Indian Wooden Products in Global Market.

•         Scope of SME in the Globalization in Textile Product.

•         Shampoos Market Research on Shampoos (MBA Marketing)

•         Soap Consumer Behaviour Analysis.

•         Soft Drinks Coke Sales Promotion of Soft Drinks.

•         Strategies Adopted By Cos While Entering Rural Markets.

•         Study Of Brand Management And Its Protection

•         Study of Brand Positioning of Coca Cola

•         Study Of Brand Positioning Of Coca Cola

•         Study of Brand Promotion Strategy of Company

•         Study Of Brand Promotion Strategy Of Company

•         Study of Brand Promotion Strategy Zomato & Swiggy

•         Study Of Branding Strategy Of Company

•         Study of Branding Strategy of Company (MBA Marketing)

•         Study of Change in Customer Perception towards Company

•         Study Of Change In Customer Perception Towards Company

•         Study of Client Acquisition Strategy of  Company

•         Study Of Client Acquisition Strategy Of Company

•         Study Of Consumer Awareness And Attitude Towards The Recycled Packaging

•         Study Of Consumer Behaviour Towards Samsung

•         Study of Consumer Behaviour towards Samsung (MBA Marketing)

•         Study of Consumer Mindset towards Toilet Soaps Of HUL. (MBA Marketing)

•         Study Of Consumer Perception Towards Two Wheelers- Cooperates

•         Study Of CRM Implementation In Company

•         Study of CRM Implementation in Company

•         Study Of Customer Acquisition Through Personal Selling

•         Study Of Customer Acquisition Through Personal Selling

•         Study of Customer Buying Behaviour

•         Study Of Customer Buying Behaviour (MBA Marketing)

•         Study Of Customer Retention In Idbi Federal Life Insurance Corporation Limited

•         Study Of Customer Satisfaction Towards Online And Offline Shopping

•         Study of customer satisfaction towards online shopping

•         Study Of Customer Satisfaction Towards Online Shopping

•         Study Of Relationship Marketing Khivraj Motors, Marathali, Bangalore

•         Study Of Relationship Marketing With Reference To Bajaj Automobiles

•         Study Of Titan Watches Through Brand Repositioning

•         Study on Brand Management in Company

•         Study on Business – To – Business Branding  in Organization

•         Study on Consumer Awareness

•         Study On Consumer Awareness (MBA Marketing)

•         Study on creativity in Advertising

•         Study On CRM Planning & Implementation In Company

•         Study On Customer Experience With ABC Company

•         Study on Customer Satisfaction in Indusind Bank

•         Study On Effect Of E Marketing On Hotels And Tour Operators

•         Study on Effect of Electronic Advertisement

•         Study on Effectiveness of Employees role in Service Delivery (MBA Marketing)

•         Study On Impact Of Brand Promotion On Market Performance

•         Study on Impact of Service Quality on Customer in Telecom Industry

•         Study on marketing mix & competitive analysis of “Pure it” (HUL)

•         Study On Marketing Mix & Competitive Analysis Of “Pure It” (HUL)

•         Study On Marketing Mix Of Idbi Fedral Life Insurance

•         Study on Online shopping habits of working Professionals

•         Study on Product Packaging and influence on Customers (MBA Marketing Project)

•         Study on The Growth Of Smart Phone Segment In India WRT Samsung India Ltd.

•         Study The Importance Of Branding & Advertising

•         Study the sales trend and customer satisfaction towards Maruti Suzuki

•         Survey and Marketing Strategies For Indian Liquor Market.

•         Survey of The Polyester Yarn Dyeing Industry In Delhi.

•         Suzuki Motorcycle Heand Bike (Marketing Industry).

•         Tata Teleservices Consumer Satisfaction with Services of Tata Teleservices.

•         Telecommunication Industry Comprehensive Brand Analysis In Delhi

•         The Psychology of Consumers.

•         TO Determine The Perception Of Amul Brand Of Chocolates Amongst Chocolates Customers In Delhi / NCR

•         To Find The Level of Deployment of it in Automobile and Textile Industry In India

•         Uplifting Tourism In India With Commonwealth Games – 2010 Thesis.

•         Various Factors that Influence Brand Loyalty

•         Volkswagen Is Known For Its Cutting Edge Advertising

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